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KalioCommerce Blog

The Gap Between eCommerce Features and Functionality is Getting Wider

The gap between features and functionality
It’s a common syndrome in eCommerce: conversion rates are stagnant or falling, bounce rates are rising, and repeat customers are becoming fewer and farther between. And it’s all because your site has fewer up-to-date or consumer-pleasing features compared to your competitors in the marketplace. Online shoppers — both B2C and B2B — are always looking for the next feature that will make their buying experience easier, faster, or more pleasant. When a retailer implements a feature that makes buying...

Future-Proofing eCommerce Platform Features to Drive ROI

Future-proof your ecommerce platform to guarantee future business success.
Online revenue growth continues to outpace store sales to the point that buying online has become more popular than visiting brick-and-mortar retailers.  With this growth, we have also seen increased expectations on the part of consumers who are demanding more from the online retailers from which they make their purchases. Today’s consumer wants more than just a way to buy online. The modern customer demands personalized attention, and it’s up to you to give eCommerce shoppers the high-touch sho...

Link and Sync Marketing with Your Platform for a Seamless eCommerce Experience

Link and sync your marketing with your eCommerce platform
All too often, departments within an eCommerce organization fail to coordinate their efforts to achieve the same business goals. Consider the most obvious example of marketing and sales: How can your eCommerce sales platform possibly deliver the shopping experiences envisioned by marketing without a shared vision and coordinating efforts? In turn, how can marketers know what shopping experiences they can and should promise without knowing if their eCommerce platform can deliver. According to Sir...

Which eCommerce Features Will Stand the Test of Time

What eCommerce features will stand the test of time?
Louis Columbus, in a Forbes article last fall, made an interesting observation that progress in eCommerce technology had reached an inflection point. In mathematics and business, the inflection point describes a place on a graph where the curve changes dramatically. Columbus writes, “Born-in-the-cloud e-commerce systems are innovating at a pace that outdistances legacy, on-premise systems. The inflection point is most visible in how quickly user experiences, support for multi-tier distribution s...

MIKE WACHNER JOINS KALIOCOMMERCE AS NEW CTO!

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To all our valued customers and partners, we are delighted to announce the arrival of Kalio’s new  CTO, Mike Wachner.