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Craig Samford

Craig Samford
Craig Samford is the Director of Sales for KalioCommerce. When he is not helping online businesses optimize their shopping experiences, you will find him grinding his way around a golf course, making music with friends in the Marin Headlands and searching for the next great Sonoma Valley Zinfandel.
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Recent Posts

The Sales Tax Implications of Drop Shipping

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 For drop shippers and the companies that use them, sales tax rules can be more confusing than a Rubik’s Cube. When it comes to sales tax, the complexity of the drop shipping equation is made more so by issues of nexus, product sourcing, customer location, and drop shipper location. 

The 2017 Cyber 5 Shopping Season

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  The 2017 Holiday Shopping Season is in full swing with record setting Thanksgiving, Black Friday and Cyber Monday sales results in the rear-view mirror.  Adobe reported that "Cyber Monday just set a new all-time record for online sales: $3.45 billion, an increase of 12.1 percent over last year’s holiday shopping spree. This year’s Black Friday will go down in the record books too. It was the very first time the day exceeded $3 billion in online sales, and the first day ever to drive over $1 bi...

You need to make the move to SSL...now what?

Secure Sockets Layers (SSL) is the standard security protocol technology to provide security over internet communications for any website that has text input fields users interact with.  You may have seen the messages from Google stating that with the recently released Chrome version 62, all sites, even those that don’t have any kind of text input fields, will require an SSL certificate to avoid a “Not Secure” warning to appear in the address bar.  eCommerce sites are especially text input field...

Optimize Cache Timing for CDN's

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Utilizing a Content Delivery Network (CDN) is not optional anymore and is a required tool in your website performance toolbox.  This blog post will explore some of the important strategic decisions for a merchant to consider to optimize your use of a CDN.

UPS Isn't Just for Shipping: eCommerce Directors Need to Know More about Uptime, Performance & Security

uptime, performance and security are critical to eCommerce
Sales and marketing are no doubt the backbone of eCommerce, but there are other factors that must be given careful consideration and plenty of attention in order for an eCommerce business to be successful. Namely, the uptime, performance and security of your website itself.
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